Category Archives: Web Marketing for Small Business

Web Marketing for Small Business

Stop Coughing out Industry "Jargon" and Other Website Copy Mistakes

Write your website “copy” in the language of your target market, unlesss of course you want high bounce rates, bored readers, and higher sales for your competition.  Easy to understand, well-written website copy is one of the MOST important aspects of having an effective website.  Do NOT use jargon or
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