Monthly Archives: March 2014

Business owners: Are you leaving money on the table?

When it comes to looking for more ways to bring in extra revenue, most owners don’t even think to look inside their own business. Apple went from being known as the brand that sold personal computers in the 80s to now having a plethora of similar yet distinct products. Now
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3 pricing methods to increase sales in your business

Whether you’re struggling to meet sales goals for the end of the month, or thinking ahead about increasing sales within the next year, take a break from marketing and sales techniques and look at your business’s cash flow. You don’t have to add a lot of time or inventory to
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Help! My Facebook page reach has fallen!

A recent report published by Social@Ogilvy called Facebook Zero only solidifies what we all already know: Facebook brand page reach and fan engagement are falling. The days of using this powerful tool for "free" are seemingly coming to an end, and it’s about time marketers figure out a way to
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Why you should focus on one thing when marketing your brand

The other day I was driving down the interstate, one that I frequently use, and noticed that the billboard that typically houses a McDonald’s ad had changed. They were now advertising their Mighty Wings at only $3. Well, that’s a deal. I thought, I will go and check it out.
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