Monthly Archives: April 2010

Saving Time and Money on Web Site Editing

Do you love your website?  I mean, it’s branded, easy to navigate, generates high conversion rates automatically using great built-in marketing tools, and basically gets an A+ for getting the job done?  If you answered yes, congratulations and well done! If I ask you whether making changes to your website
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Do You Need to Treat Your Sick website?

Do you need a medical intervention for your sick website? Nearly 95% of all websites are suffering from some type of illness. The illnesses can range from a very mild cold to a serious case of the swine flu!  Some websites even need immediate hospitalization, an IV drip and to be
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Social Media Training in Madison, WI

On June 10th, 2010, Adrianne Machina of The Art of Online Marketing will be conducting a day-long Introduction to Social Media Training seminar, sponsored and hosted by the University of Wisconsin – Madison’s Department of Continuing Studies. The first class, held March 31st, sold out quickly so if you are
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Social Networks Marketing and SEO

People often wonder….do I need a professional SEO service?  Or should I be using social media for marketing?  Is there any overlap? The answers are: Maybe. YES! and YES! One of the goals of your social media marketing campaign strategy should include search engine optimization – being found online!  Increasingly, the search engines are
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Optmizing Marketing with Email – A 392% Improvement

In the Social Media Training program we run, we continually remind our students how important it is to have a email nurture program in place.  Once you meet people – online as part of your social network strategy – or offline in real-life business networking, you need a fast, consistent way
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